I was asked by Dunkin Donuts america to shoot two stores that had opened in Sweden. The brief was two-fold and included shooting moody interiors to show of the subdued and subtle lighting, plus get a range of lifestyle shots of staff and customers smiling, eating and interacting with customers and each other. Both Stores were in around the Stockholm area (beautiful city, go if you get a chance). There was not really much call for lighting on this shoot. I brought two speed lights that were really used to clean up faces and blast away any unwanted colour casts from ambient or artificial lighting. The Interiors were shot as is, the only thing (and utterly essential) was a circular polariser filter. I only use Lee filters and their 105mm circular polariser on the Lee adaptor ring is amazing. The polariser allows me to minimise reflections from glass and also control the brightness of monitors and internal lighting by twisting the filter.
I shot the majority of my interiors on two fixed lenses. The first was a 21mm carl zeiss distagon lens and the other was the 35mm equivalent. These lenses are unbelievable sharp and the colour rendition you get is outstanding. They were purchased while i was in New York in February shooting this ( brooklyn vodka distillery shoot) and are great lenses to have in your bag for interiors and landscapes. They are manual focus but don’t let that deter you, we all survived quite well before auto focus came along 😉
A few of the shots are attached below. Enjoy!